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Making Your Media Matter 2010 Agenda

Wednesday, May 12, 2010

9:00 Registration and Demos

    Continental Breakfast

9:45 Welcome from CSM Director Pat Aufderheide

9:55 Introduction by CSM Associate Director Alison Hanold

10:00-11:30 Keynote: Strategic Design in Social Issue Media

    Keynoters: Pamela Yates and Paco de Onis, Filmmakers of The Reckoning

11:30-11:45 Raffle & Shout-outs

11:45-12:50 Lunch (with round table ethics discussions)

1:00-1:15 Reports from lunch discussions

1:15-2:00 Honest Truths: Documentary Ethics In Practice

    Group Discussion with Pat Aufderheide

2:00 Networking break

2:30-3:00 Spotlight Stand Up on new tools and research

    Impact measurement tools: Jessica Clark, Center for Social Media
    Funders’ Approaches: Alyce Myatt, Grantmakers in Film + Electronic Media
    Going Green: Larry Engel, American University
    Working with Nonprofits: Shaady Salehi, Active Voice

3:00 Meet the Presenters, Visit the Demos

3:30-5:00 Strategic from the Start - Developing synergies to build your conversation

    Moderator: Lisa Smithline, Cultural Front Productions
    Meg McLagan, Director of Lioness
    Patrice O’Neill, Producer of Not in Our Town
    Debra Koffler, Conscious Youth Media Crew

5-5:30 Networking break

5:30-7:00 Fiction for change: How are narrative films making a difference?

    Moderator: Claudia Myers, American University
    Lisa Cortes, Producer, Precious
    John Schreiber, Participant Media

7:00-9:00 Reception with light dinner