Self-publishing has removed traditional barriers to distribution, but the result is what Nick Michael calls "a soup of undifferentiated content" that makes it harder for filmmakers to get their audiences' attention. These days, the problem isn't putting your message out there; it's finding people who will listen to you.
In today's world of YouTube, Facebook, Wordpress, Tumblr, and Twitter, anyone can self-publish content. The gatekeeping power of the "old media" is no longer a necessary obstacle for mediamakers. But self-publishing platforms are not as "gate-less" as they often seem. Read more...