This year’s conference, “Building the Story Experience,” marked the 10th anniversary of Media That Matters. It highlighted the Center’s important role serving as a resource for social impact media makers while celebrating the community’s ongoing success and innovation.
This year’s conference, “Tools of the Trade,” focused on impact and measurement. It also marked a leadership transition at the Center for Media & Social Impact, celebrating Pat Aufderheide's achievements as she moves on to new pursuits and welcoming Caty Borum Chattoo and Brigid Maher as our new Co-Directors.
This report examines seven Canadian documentaries, providing reflective guidelines for the future of documentary-making in the country and the world. The report aims to measure the social impact of documentaries and provide a "baseline" on which to build new strategies for future activities.
What difference can a documentary make? This fact-filled report, with many case studies of successful strategic use of social documentaries, answers that question. The report, written by Center director Pat Aufderheide, analyzes conditions of production and use in four contexts: television channels, alternative media, community media, and nonprofit sponsored production. It also discusses current teaching practices about social documentary, and analyzes key policy issues affecting production of social docs.
This speech from our good friend Mimi Pickering from Appalshop shows how the participatory media movement has deep roots. Here Mimi discusses some of her experiences producing and distributing media for social change with partners in rural communities in America.
Digital technology is transforming filmmaking. And policymakers are scrambling to catch up with the changes. What policies are good for independent filmmakers? What are the hot issues, and what are the positions that best support the creativity and diversity that independent filmmakers represent? Digital Futures: A Need-to-Know Policy Guide for Independent Filmmakers answers those questions with to-the-point answers.
How should we measure the “social impact” of a documentary film? This essay reviews several ways to conceptualize and evaluate “impact,” drawing on previous research in communication, sociology, and political science, as well as case studies. Read about how the Sierra Club, The American Civil Liberties Union and local environmental groups use documentaries for high-impact action.
The Center's annual report on the nuts and bolts of digital distribution deal-making. Curious about who's making these deals? Average percentages for independent filmmakers? Average license periods? All of this and more in this highly-anticipated new publication.
On the occasion of the 20th anniversary of the groundbreaking PBS documentary series P.O.V., the Center for Social Media interviewed several of those who have led the project through its last two decades on the goals, challenges, and the vision for one of television's most productive sites for imagining and innovating the future of public media.