Today I presented at the Center for Social Media's annual Media That Matters conference on the topic of "Designing for Impact." I discussed the ways in which the "design thinking" approach offers a framework for documentary makers to think about how research and evaluation can help to increase the impact of their projects. See presentation here.
Below are a few key resources on the design thinking process. In the coming months I'll be researching this further; check back here for updates. Also check out our previous reports on impact assessment for public interest media: Investing in Impact and Spreading the Zing.
Commissioned as part of a project funded by the Gates Foundation, this guide was developed by experts at IDEO, who have been central to championing the design thinking process. This free toolkit is designed for NGOs working in impoverished communities, but offers a range of useful tips for user-centered design and socially relevant problem-solving.
Stanford faculty and students are actively experimenting with design thinking for solving myriad complex problems at their Institute of Design (known as the d.school). See their Bootcamp Bootleg toolkit for hands-on exercises for user-centered research, brainstorming and prototyping.